Strategic Communicator I Digital Marketer I Data Driven I Writer I MBA Candidate I Learner I Achiever

Hi there! I am Carolin Lehmann and I have over five years of experience in marketing and communication, working with different audiences and industries. I am currently completing my MBA at NC State’s Jenkins Graduate School of Management while working full-time for NC State’s Office of Global Engagement. I first moved to the United States from Germany in 2015 to pursue my first graduate degree in Communications and quickly found myself fascinated by everything digital marketing-related. Since my graduation in 2017, I have used my communication background to help organizations craft and express ideas through strategic digital marketing campaigns that increase brand awareness.

I pride myself on my organization and time management skills to deliver exceptional work in a timely manner. My actions are guided by data-driven approaches to improve logistic efficiencies across multiple units and strategic communication that improves consumer engagement.

Areas of expertise:

- Strategic Communication

- SEO and Google Analytics

- Social Media Management

- Digital Marketing

- Web Content Development

- Copy-Writing & Editing
- Email Marketing
- Data Collection & Analysis
- Adobe Creative Suite
- Project Management
- Event Planning